P1 Elle Muliarchyk artist analysis

Elle Muliarchyk is an artist. But she’s also a model. She grew up in Vietnam and the Czech Republic, spent her high school years as a foreign exchange student in suburban NorCal, majored in theology and science at UC Berkeley, and was introduced to the fashion world through a chance encounter with Patrick Demarchelier( a French fashion photographer. "The gif as a medium itself is unique," "It’s technically limiting because of the continuous loop, so a lot of decisions are based on the edit. "Her latest project focuses on the transformative power of beauty and fashion "I strive to show fashion and beauty in brand new, innovative ways," says Muliarchyk  "A narrative, sense of humor, and peek behind-the-curtain are key components to my work." Recently, Muliarchyk  teamed up with art director Vita Raykhman, Yahoo Style, and a few different hair and makeup crews to create quick-change transformations with model’s  represented by The Society Management. Muliarchyk  came up with concepts by studying every model’s personal Instagram account—she wanted to tailor the theme of each gif to a particular girl based not only on looks, but also personality.